drinking water to fire areas - Campaign: Raise awareness and drive donations/support for bushfire-affected families receiving water tanks. March - june 2020

Our bushfire relief video campaign powerfully raised awareness for communities in need, reaching over a million people and inspiring more than 1,300 donations. With a 70% view-through rate and strong emotional engagement, the campaign’s authentic storytelling helped deliver vital water tanks to families rebuilding after the fires.

Directed / edited by rob weitz